Asian American Arts Alliance

Marketing & Communications For Artists

Event Details

Marketing & Communications For Artists

Time: March 25, 2013 from 6:30pm to 8:30pm
Location: Lower Manhattan Cultural Council
Street: 125 Maiden Lane, 2nd Floor
City/Town: New York, New York
Website or Map:…
Event Discipline: arts, professional, development, marketing, communications
Latest Activity: Mar 4, 2013

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Event Description

Promote Yourself! An Introduction to Public Relations & Marketing for Artists
Led by Heidi Riegler, Founder & Principal, RIEGLER MEDIA | MARKETING Monday, March 25, 6:30-8PM

Understanding public relations is an essential part of a successful communications campaign that will garner press coverage and visibility — for your art project and for yourself. The workshop draws on the perspectives of media specialists, including journalists and critics. Key aspects of media relations and the dos and don'ts of working with media will be discussed, with examples drawn from projects in a range of artistic disciplines. We will also address inexpensive ways to market yourself, using online advertising, social media and e-communications.

Boost Your Social Media Presence
Led by Daniel Gallant, Executive Director, Nuyorican Poets Cafe Wednesday, April 3, 6:30-8PM

Social media allows artists and arts organizations unparalleled opportunities to grow their audience base, media exposure, and earned revenue. The Nuyorican Poets Cafe is one organization that has used an expanding social media strategy to grow from a small volunteer-led venue to a thriving arts center with partnerships across the city. The workshop will draw on their experience to share practical techniques and long-term strategies that can help boost your social media presence and expand the reach and impact of your brand, while minimizing PR and marketing expenses.

**These workshops are FREE and fill up on a 1st come, 1st served basis.  Please visit our website for registration information**

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