Theater Resources Unlimited and The Players Theatre present the March TRU Panel, The Commercial/Not-for-Profit Collaboration The New Normal?

Theater Resources Unlimited (TRU) announces the January panel The Commercial/Not-for-Profit Collaboration: The New Normal? on Wednesday, March 19, 2014 at 7:30pm at The Players Theatre, 115 MacDougal Street, Mainstage Theatre, NYC. Doors open at 7pm for networking and refreshments, presentations and roundtable introductions start at 7:30pm (come prepared with your best half-minute summary of who you are, and what you need).

Guests will include Andrus Nichols, producing director of Bedlam Theatre; Patrick Blake, producer (Bedlam Theatre’s Hamlet/St. Joan, In the Continuum, The Exonerated, Play Dead); Andrew Leynse, artistic director Primary Stages; David Elliott, co-director of Perry Street Theatricals (Bedlam Theatre’s St. Joan/Hamlet, Vanya & Sonia & Masha & Spike, In the Continuum, An Oak Tree), Meredith Lucio, producer (Bedlam Theatre’s Hamlet/St. Joan, Porgy & Bess, The 39 Steps, Rooms: a rock romance).

As expenses in commercial theater have soared, the development of new work has grown increasingly dependent on strategic partnerships with not-for-profit and regional theaters. We’ll look at the process involved in making an appropriate match, what stage in development a commercial theater might want to find a not-for-profit partner (and vice versa), as well as discuss the intricacies of enhancement deals. For the most part these arrangements can be seen as win-win, but there are cautions that need to be considered.

Admission is $12 (free for TRU members). Please RSVP at least a day in advance (or much sooner) for reservations: 212/714-7628; or e-mail TRUStaff1@gmail.com. For more information about TRU membership and programs, visit www.truonline.org or call (212) 714-7628.