Asian American Arts Alliance

Job - Lincoln Center - Marketing Manager, Education & Community Engagement

POSITION
Marketing Manager, Education and Community Engagement Programs


DEPARTMENT
Marketing


OVERVIEW
Lincoln Center for the Performing Arts (LCPA) serves three primary roles: it is the world’s leading presenter of superb artistic programming, a national leader in arts education and community relations, and functions as the manager of the Lincoln Center campus. LCPA presents over 350 performances annually throughout our different performance series including free programming in the David Rubenstein Atrium, LC Kids programming for young audiences, American Songbook, Great Performers, Live from Lincoln Center, Mostly Mozart Festival, Midsummer Night Swing, Lincoln Center Out of Doors, and the White Light Festival. Through its myriad performance series, exceptional education and community engagement programs, and numerous key institutional initiatives and projects, Lincoln Center is committed to making world-class performing arts accessible to the broadest possible audience.

Reporting to the Associate Director, Institutional Marketing and Outreach, the Marketing Manager, Education and Community Engagement Programs supports programs serving families, students, educators, and artists, including Family-Linc, Summer Forum and Teaching Artist Development Labs, school partnership programming, the Lincoln Center Kids performance series, and other institutional initiatives.

PRIMARY RESPONSIBILITIES
• Work with Associate Director, Institutional Marketing and Outreach and colleagues in LCE to define strategic goals and target audiences for campaigns.
• Develop and execute marketing plans and project manage marketing materials, initiating kickoff meetings with relevant stakeholders, establishing project timelines, submitting insertion orders, and shepherding projects through creative development, routing, and final delivery.
• Collaborate with colleagues in Programming, Marketing, and Communications to ensure timely execution of marketing materials.
• Develop, build, and analyze paid social media advertising for LCE and LC Kids; partner with our Communications team to consider holistic impact of campaigns through paid and organic channels.
• Track key metrics and proactively recommend adjustments to marketing plans.
• Manage relevant campaign budgets and conduct related administrative duties such as invoice coding.
• Monitor and maintain LC Kids and Lincoln Center Education websites, working with colleagues in Marketing and Communications to ensure up-to-date information and consistent messaging.
• Cultivate relationships to support outreach to teachers, artists, and education administrators.
• Conduct regular post-mortem reporting on marketing campaigns and maintain organized records of past marketing materials.
• Contribute to other projects and campaigns to support the Marketing team at large.

QUALIFICATIONS
• 3-4 years of work experience in a community engagement, marketing, or educational environment strongly preferred
• Interest in the arts, and especially programming for young audiences and community engagement required.
• Demonstrated commitment to diversity, equity, and inclusion.
• Strong project management and organizational skills, organization, coupled with the ability to multi-task and push forward projects with overlapping timelines.
• High level of diplomacy, tact, and strong written and oral communication skills required.
• Creative thinking and the ability to synthesize various perspectives into cohesive messaging.
• Bachelor’s degree or equivalent combination of education and experience.
• Ability to work occasional weekend events.


SUBMISSION PROCEDURE

All candidates should submit your resume & cover letter using the link provided. Cover letters, outlining your interest in Lincoln Center and your salary expectations, are required for applications to be considered complete. Submissions without cover letters will not be reviewed.

Internal candidates should submit an application via the employee portal.


It is the policy of Lincoln Center to ensure equal employment opportunity without discrimination or harassment on the basis of race, creed, color, national origin, sex, age, religion, disability, marital or civil partnership/union status, familial or caregiver status, alienage or citihttps://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruit...zenship status, sexual orientation, gender identity or expression, pregnancy, military or veteran status, genetic information, predisposition, or carrier status, unemployment status, domestic violence, sexual violence, or stalking victim status, or any other characteristic protected by federal, state, or local law. 

LCPA is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. 

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